Privacy Policy

Effective Date: October 2025
Last Updated: October 2025

1. Introduction

ShoreViz ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our marine conditions forecasting service.

By using ShoreViz, you agree to the collection and use of information in accordance with this policy. If you do not agree with the terms of this policy, please do not use our Service.

2. Information We Collect

2.1 Information You Provide

  • Account Information: Email address, name, and profile information when you create an account
  • Preferences: Saved beaches, favorite locations, and display preferences
  • Communications: Information you provide when contacting us for support

2.2 Information Collected Automatically

  • Usage Data: Pages visited, features used, search queries, and interaction patterns
  • Device Information: Browser type, operating system, device type, and screen resolution
  • Location Data: Approximate location based on IP address (we do not access GPS data)
  • Cookies and Tracking: Session cookies, analytics cookies, and local storage data

2.3 Third-Party Information

  • Authentication Providers: Information from Clerk when you sign in
  • Analytics Services: Data collected by Google Analytics about your usage patterns

3. How We Use Your Information

We use the collected information to:

  • Provide and maintain the Service
  • Personalize your experience with saved locations and preferences
  • Send you forecast updates for saved beaches (if opted in)
  • Improve and optimize the Service based on usage patterns
  • Respond to your support requests and communications
  • Detect and prevent fraud or abuse
  • Comply with legal obligations
  • Analyze usage trends and user behavior in aggregate

4. Information Sharing and Disclosure

We do not sell, trade, or rent your personal information. We may share information:

4.1 With Your Consent

When you explicitly agree to share information for a specific purpose.

4.2 Service Providers

With trusted third-party services that help us operate our Service:

  • Clerk: For authentication and user management
  • Convex: For database and data storage
  • Google Analytics: For usage analytics
  • Vercel: For hosting and content delivery

4.3 Legal Requirements

When required by law, court order, or governmental request, or to:

  • Protect our rights, privacy, safety, or property
  • Protect the public or other users
  • Investigate fraud or security issues

4.4 Business Transfers

In connection with a merger, acquisition, or sale of assets, with continued protection under this policy.

5. Data Storage and Security

We implement appropriate technical and organizational measures to protect your personal information, including:

  • Encryption of data in transit using HTTPS/TLS
  • Secure authentication through Clerk
  • Regular security audits and updates
  • Limited access to personal information on a need-to-know basis

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

6. Your Data Rights

You have the right to:

  • Access: Request a copy of the personal information we have about you
  • Correction: Update or correct inaccurate information
  • Deletion: Request deletion of your account and associated data
  • Portability: Receive your data in a machine-readable format
  • Opt-out: Unsubscribe from marketing communications
  • Restriction: Limit how we use your information

To exercise these rights, please contact us at privacy@shoreviz.com. We will respond to your request within 30 days.

7. Cookies and Tracking Technologies

We use cookies and similar technologies to:

  • Keep you signed in to your account
  • Remember your preferences and settings
  • Analyze how the Service is used
  • Provide personalized content

Types of Cookies We Use:

  • Essential Cookies: Required for the Service to function properly
  • Analytics Cookies: Help us understand usage patterns (Google Analytics)
  • Preference Cookies: Remember your settings and preferences

You can control cookies through your browser settings. Note that disabling cookies may affect the functionality of the Service.

8. Third-Party Links

Our Service may contain links to third-party websites or services. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies before providing any information.

9. Children's Privacy

ShoreViz is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If we discover that we have collected information from a child under 13, we will delete it immediately.

If you believe we have collected information from a child under 13, please contact us at privacy@shoreviz.com.

10. International Data Transfers

Your information may be transferred to and processed in countries other than your own. These countries may have different data protection laws. By using the Service, you consent to the transfer of your information to these countries.

We ensure appropriate safeguards are in place to protect your information in accordance with this Privacy Policy.

11. California Privacy Rights (CCPA)

California residents have additional rights under the California Consumer Privacy Act:

  • Right to know what personal information is collected
  • Right to know if personal information is sold or disclosed
  • Right to opt-out of the sale of personal information (we do not sell your data)
  • Right to non-discrimination for exercising privacy rights

12. European Privacy Rights (GDPR)

If you are in the European Economic Area (EEA), you have additional rights under the General Data Protection Regulation (GDPR), including:

  • Legal basis for processing your data
  • Right to object to processing
  • Right to lodge a complaint with supervisory authorities
  • Automated decision-making rights

13. Data Retention

We retain your personal information for as long as necessary to provide the Service and fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law.

When you delete your account:

  • Your personal information is deleted within 30 days
  • Some information may be retained in backups for up to 90 days
  • Anonymized aggregate data may be retained indefinitely

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by:

  • Posting the new Privacy Policy on this page
  • Updating the "Last Updated" date
  • Sending an email notification for significant changes

Your continued use of the Service after changes constitutes acceptance of the updated Privacy Policy.

15. Contact Us

For questions about this Privacy Policy or our privacy practices, please contact us at:

ShoreViz Privacy Team
Email: privacy@shoreviz.com
Data Protection Officer: dpo@shoreviz.com

This Privacy Policy is part of our commitment to protecting your privacy and ensuring transparency in how we handle your information.